TrackBee Insights connects your store data to Claude and ChatGPT. Ask a question in plain English and get answers across every ad platform you run. This article shows you how to get the most out of it from day one.
Your first question
Match your question to the decision you need to make this week. Pick one of the four prompts below, paste it into Claude or ChatGPT, and follow up in your own words.
Lay of the land
Give me a full overview of my ad performance over the last 7 days.
Start here if you haven't checked in for a few days. You'll get a cross-platform summary across Meta, Google, and any other connected channel.
Cross-platform attribution
Which channel is contributing the most to revenue this month?
Settled against TrackBee's first-party shopper profile, so the answer isn't just what each platform claims for itself.
Saturation check
Are any of my Meta campaigns showing signs of audience saturation?
Catches frequency and reach problems before they show up in ROAS. Good to run weekly on active prospecting campaigns.
Creative audit
Which creatives are fatiguing, and which ones are still driving efficient conversions?
Use this before your next creative review to know what to replace and what to keep running.
The four skills
Skills are built-in workflows that combine the right tools into a complete answer. You can use the slash command or just describe what you need, both route to the same skill.
Attribution — /attribution
Understand how each marketing channel actually contributes to sales. Cross-platform, settled against TrackBee's first-party shopper profile.
Analyze ad performance — /analyze-ad-performance
Decide what to scale, cut, or watch, based on ROAS, CPA, and recent trend. Combines campaign performance with cross-platform influence.
Audit creatives — /audit-creatives
Spot fatigue, test new hooks and angles, compare formats per product. Surfaces what is still working and what to replace next.
Diagnose audience health — /diagnose-audience-health
Track saturation, frequency, and reach health before performance dips. Early warning on audience burn across Meta and Google.
Getting sharper answers
Insights gives sharper answers when you scope the question. Add a date range and a channel, and the skill picks the right tools and the right slice of data automatically.
Generic question
"How are my ads doing?"
You get a broad overview. Fine as a starting point, but you've left intent on the table.
Scoped question
"Which Meta campaigns dropped in ROAS over the last 14 days, and what changed?"
Insights picks the right skill, the right time window, and gives you an action you can take today.
You don't need to memorise slash commands. Describe the job in plain English and Insights routes it correctly. If something in an answer looks off, ask "show me the data behind that" Insights surfaces the raw numbers so you can verify in your TrackBee dashboard.
Common errors and fast fixes
Problem | Fix |
Connector or app can't connect | Double-check the MCP server URL: https://insights.trackbee.io/mcp |
Permission error on sign-in | Your account needs to be added to the access list. Contact your TrackBee rep. |
"Personal plugins" missing (Claude only) | Update Claude Desktop to the latest version. The Cowork plugin surface ships in recent releases only. |
Skills not appearing (Claude only) | Confirm the plugin is installed and the connector shows as active in Customize. Restart Claude Desktop. |
App not visible in ChatGPT | Confirm you're on Plus or Business. Free ChatGPT doesn't support custom MCP apps. |
Answers feel generic | Add a date range and channel — e.g. "for Meta over the last 14 days". |
Resources and support
Product page
trackbee.io/insights
Still stuck? Email [email protected] or reach us on WhatsApp.