Introduction

When setting up the Google Conversion Booster in TrackBee, you might encounter the error “Ad account suspended”. This means Google has suspended your Google Ads account, preventing you from running ads and tracking conversions. Understanding why this happened and how to fix it is crucial to get your campaigns back on track. This guide will help you identify the reasons for the suspension and provide steps to resolve the issue.

What Does “Ad account suspended” Mean?

Google suspends ad accounts that violate their policies or pose risks to users, Google, or their partners. The suspension means:

• Your Google Ads account is inactive: You cannot run ads or access certain features.

• Limited functionality in TrackBee: Without an active Google Ads account, TrackBee cannot track conversions or optimize your campaigns.

How to Resolve the Error

1. Check Your Google Ads Account Status

• Log In to Google Ads: Visit ads.google.com and sign in.

• Look for Notifications: Check for messages explaining the suspension.

• Review Your Email: Google usually sends an email with details about the suspension.

• Use the Troubleshooter: Utilize Google’s account troubleshooter to identify issues.

2. Understand the Reason for Suspension

Common reasons include:

• Policy Violations: Non-compliance with Google’s advertising policies.

• Billing Issues: Unpaid balances or suspicious payment activity.

• Unauthorized Activity: Suspicious access to your account.

• Age Requirements: Not meeting Google’s minimum age requirements.

3. Fix the Issue

• Policy Violations:

• Review and comply with Google’s advertising policies.

• Adjust or remove violating ads and content.

• Ensure your website meets Google’s standards.

• Billing Issues:

• Pay any outstanding balances.

• Update your billing information.

• Unauthorized Activity:

• Secure your account by changing the password and enabling two-factor authentication.

• Remove any unknown users from account access.

4. Appeal the Suspension

• Submit an Appeal:

• In your Google Ads account, click “Contact Us” or follow the instructions in the suspension notice.

• Clearly explain the situation and steps you’ve taken to fix the issues.

• Await Response: Google will review your appeal and notify you via email.

5. Use a Different Ad Account in TrackBee

If resolving the suspension isn’t possible or takes too long:

• Disconnect Suspended Account:

• In TrackBee, go to Store Settings.

• Select your store and disconnect the suspended Google Ads account.

• Connect a New Account:

• Click “Add Connection” next to Google.

• Follow the prompts to connect a different Google Ads account.

6. Reconnect and Verify in TrackBee

• Complete Setup: After connecting the new or reinstated account, redo the Google Conversion Booster setup in TrackBee.

• Verify Tracking: Click “Check Setup” to ensure conversions are tracked correctly.

By following these steps, you can resolve the “Ad account suspended” error and get your advertising efforts back on track with TrackBee.